My Resume
Peek into My Journey as Brand and Account Manager!
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Hendrick's Gin Account Manager - Quaker City Mercantile | 06/2022 - Present
Oversaw the management of marketing campaigns/projects and ensured the delivery of creative work to Hendrick’s Global Brand Team as well as Local Market Teams.
Fostered client relationships, promoted brand consistency.
Collaborated with cross functional teams and coordinated brand marketing initiatives to enhance brand visibility.
Executed tailored marketing campaigns to increase brand visibility.
Participated in regular client meetings, addressed concerns, identified opportunities and lead to growth in account revenue.
Problem-solver while ensuring a positive customer experience.
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Senior Account Manager - Le Spot Group | 10/2020 to 11/2021
• Managed a portfolio of client accounts (main client Vodafone Telecommunications).
• Developed a trusted advisor relationship with key accounts, customer stakeholders and executives and all relevant vendors.
• Contributed in conceptualizing and implemented full ATL & BTL campaigns including TVC, Radio, Print, Digital, Events and promotional events and branding.
• Conducted meetings with clients and informed them about the current work status of their projects.
• Communicated and worked closely with other departments in order to facilitate client requests.
• Operated as the lead point of contact for all matters specific to assigned client experiential and event marketing initiatives.
• Maintained and managed with care client budgets.
• Cultivated productive relationships with business representatives and consulted closely to uncover needs and match to available solutions.
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Pepsi Brand Manager - Agna Group | 09/2015 to 10/2020
• Planned, implemented, tracked sales and marketing strategies to promote brand products in the FMCG sector (Pepsi, 7UP & Lipton Ice Tea beverages).
• Worked with sales, marketing, product development and production teams to launch new local products, handling everything from planning to execution.
• Worked closely with the sales department to develop and ensure the implementation of all marketing activities while setting distribution targets of new & existing products.
• Monitored product distribution and consumer reactions.
• Measured and reported performance of marketing strategies and assessed against goals (KPIs) in order to achieve short and long term business objectives.
• Prepared creative briefs, campaign ideas & campaign execution into TV, radio, print, POS materials, outdoor advertising for local campaigns.
• Developed partnerships with external advertising agencies, event organizers, marketing research agencies, etc. -
Patient Advocate - MedRisk | 03/2014 to 09/2015
• Accepted referrals on behalf of adjusters, nurse case managers, doctors for injured workers.
• Offered advice and assistance to customers, paying attention to specific needs or wants.
• Communicated with insurance adjusters and nurse case managers for obtaining treatment authorizations on behalf of injured workers.
• Monitored patient's/injured worker’s therapy performance and updated nurse case managers, adjusters and doctors.
• Followed up with patient's doctor regarding patient progress.
• Collected customer feedback and made process changes to exceed customer satisfaction goals.
• Worked with Salesforce; a digital platform that helps companies build connected CRM-powered digital experiences.