“Together We Can”

Vodafone Bridge Branding

In 2021, Vodafone introduced its global “Together We Can” campaign, showcasing a refreshed identity with its iconic Speech mark logo and vibrant red branding. The tagline emphasizes the synergy between technology and society.

In Albania, this vision came to life with the transformation of a prominent Tirana bridge into the “Vodafone Bridge.” This landmark project symbolized collaboration and innovation, celebrated through a time lapse video and a comprehensive communication campaign.